{"id":3832,"date":"2025-02-03T15:00:25","date_gmt":"2025-02-03T06:00:25","guid":{"rendered":"https:\/\/sphstoriesstg.wpenginepowered.com\/uncategorized\/1%e5%84%84%e7%b7%8f%e4%bb%8b%e8%ad%b7%e6%99%82%e4%bb%a3%e3%81%ab%e5%af%84%e3%82%8a%e6%b7%bb%e3%81%86%e4%bc%b4%e8%b5%b0%e8%80%85\/"},"modified":"2026-02-17T18:11:06","modified_gmt":"2026-02-17T09:11:06","slug":"caregiving-for-100-million","status":"publish","type":"post","link":"https:\/\/stories.sompo-hd.com\/en\/business-innovation\/caregiving-for-100-million\/","title":{"rendered":"Caregiving for a hundred million people"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"685\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe2-1024x685-1.jpg\" alt=\"\" class=\"wp-image-3860\" style=\"aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe2-1024x685-1.jpg 1024w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe2-1024x685-1-300x201.jpg 300w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe2-1024x685-1-768x514.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Impact of a low birthrate and aging society<\/h2>\n\n\n\n<p>According to the country\u2019s Statistics Bureau, Japan\u2019s population numbered just a little over 123 million in January 2025. But by 2070, the population could decline to as few as 90 million, with 39% of the population being 65 years or older, creating a critical imbalance between demand for elder care and the available supply. At the same time, the nation faces three concerns of health, nursing care, and retirement finances as a result of the shifting demographics, highlighting the urgent need for sustainable solutions.<\/p>\n\n\n\n<p>I myself am also juggling caregiving for three parents\u2014my own and my wife&#8217;s\u2014while working full-time, so as a working caregiver, I feel this is not someone else&#8217;s issue but a challenge that anyone could face.<\/p>\n\n\n\n<p>In Japan, there is a nearly 10-year gap between average life expectancy and healthy life expectancy (the number of years a person is expected to live in good health), creating a health deficit. Similarly, a nursing care deficit highlights the worsening gap in supply and demand for nursing care, while most of the same people also experience hardships from rising costs needed for life after retirement. Addressing these is becoming ever more critical.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A partner in Japan\u2019s era of elder care<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>As Japan moves toward an era where elder care impacts the entire population, when we consider not only the age group that needs care today, but also the age group that may potentially need nursing care at any time, we saw that as much as 100 million people will soon require nursing care. Confronted with this social challenge, the Sompo Group is using data to \u201cconnect and be connected\u201d not only within our businesses and services but also with our customers, leveraging assets in our life insurance and nursing care businesses to address challenges linked to the three concerns.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Mature-woman-taking-pictures-with-camera-in-autumn-1070405846.jpg\" alt=\"\" class=\"wp-image-3856\" style=\"aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Mature-woman-taking-pictures-with-camera-in-autumn-1070405846.jpg 724w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Mature-woman-taking-pictures-with-camera-in-autumn-1070405846-300x200.jpg 300w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Deep connections across life stages<\/h2>\n\n\n\n<p>The Sompo Group has developed a comprehensive framework of nursing care solutions within its life insurance and elder care offerings, aimed at helping customers and their families lead secure and fulfilling lives. These initiatives provide continuous, attentive support, covering everything from policy enrollment to senior living. Services also include elder care consultations, exclusive benefits, and access to a \u201ccare concierge\u201d to simplify direct insurance payments to elder care facilities.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe3-1-1024x1024-1.jpg\" alt=\"\" class=\"wp-image-3862\" style=\"aspect-ratio:3\/4;object-fit:cover\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe3-1-1024x1024-1.jpg 1024w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe3-1-1024x1024-1-300x300.jpg 300w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe3-1-1024x1024-1-150x150.jpg 150w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Watanabe3-1-1024x1024-1-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Watanabe at a marathon<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>A specific example of how we promote health and fitness among our customers is through the partnership with RIZAP Group. We offer AI-powered predictions of health risks based on health checkup results and behavioral change, connected to the life insurance and health checkup businesses. Then customers can use RIZAP Group\u2019s nationwide fitness club, chocoZAP to enhance both cognitive and physical functions while building greater health awareness.<\/p>\n\n\n\n<p>These initiatives aim to improve overall wellbeing and empower individuals to lead healthier, more fulfilling lives. As a runner who personally enjoys marathons, I have high hopes for encouraging behavioral change founded on data and the positive impact this can bring.<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped is-slider wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"692\" data-id=\"3864\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-1-1024x692-1.jpg\" alt=\"\" class=\"wp-image-3864\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-1-1024x692-1.jpg 1024w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-1-1024x692-1-300x203.jpg 300w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-1-1024x692-1-768x519.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Exercise at chocoZap in your choice of clothes.<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"692\" data-id=\"3866\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-2-1024x692-1.jpg\" alt=\"\" class=\"wp-image-3866\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-2-1024x692-1.jpg 1024w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-2-1024x692-1-300x203.jpg 300w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-2-1024x692-1-768x519.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Unlimited access to facilities.<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"692\" data-id=\"3868\" src=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-3-1024x692-1.jpg\" alt=\"\" class=\"wp-image-3868\" srcset=\"https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-3-1024x692-1.jpg 1024w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-3-1024x692-1-300x203.jpg 300w, https:\/\/stories.sompo-hd.com\/wp-content\/uploads\/2025\/02\/Wellbeing-3-1024x692-1-768x519.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Equipment for relaxation also available.<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p>The Sompo Group\u2019s focus on enhancing wellbeing as a business is built on our aim to \u201cconnect and be connected,\u201d increasing touchpoints across all stages of customers&#8217; lives and fostering deeper, more enduring relationships. In doing so, we seek to create a society that embraces aging and supports individuals throughout their health journey.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Japan is approaching an era where nursing care impacts the entire population. See how the Sompo Group is getting ready for it.<\/p>\n","protected":false},"author":5,"featured_media":3872,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36],"tags":[60,129],"class_list":["post-3832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-innovation","tag-caregiving","tag-insurance"],"acf":[],"_links":{"self":[{"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/posts\/3832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/comments?post=3832"}],"version-history":[{"count":4,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/posts\/3832\/revisions"}],"predecessor-version":[{"id":4454,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/posts\/3832\/revisions\/4454"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/media\/3872"}],"wp:attachment":[{"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/media?parent=3832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/categories?post=3832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stories.sompo-hd.com\/en\/wp-json\/wp\/v2\/tags?post=3832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}